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Oxxo Gas

I can’t end this 2016 without talking about this, the new identity for the Mexican gas stations “Oxxo Gas”, which is part of the company Oxxo, the largest chain of convenience stores in Mexico owned by FEMSA -the largest franchise bottler of Coca-Cola products in the world by volume.

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Fanta New Identity and Packaging

For the 9th time in its history, Fanta, the famous orange flavored drink from The Coca-Cola Company, has renewed its image in order to connect with a younger and teenage audience, though it has been launched only in 4 European countries – Italy, Poland, Serbia, and Malta- so far, but it is expected to become the international image […]

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Messenger New Emojis

By now you already noticed the new Messenger emojis, but do you know who designed them and why? No? Don’t worry that’s why I’m here. These new 1,180 emoji images are available exclusively in Facebook Messenger and were designed by The Iconfactory, a company specialized in icons, user interfaces, and branding design from Greensboro, NC.

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Coca-Cola New “One-Brand” Packaging to debut in Mexico

One year after implementing the ‘One Brand’ Strategy and changing its packaging design, Coca-Cola unveiled a new series of graphics that seek to strengthen its strategy of linking its products and showing the characteristics of all four Trademark Coke brands – Original, Zero, Light and Life – at an event in Mexico City, which will […]

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Tecate: Somos BAX – By Nómades

“Somos Box“— We are box—, popularly known as “Te hace falta ver más box” is an ad campaign for the Mexican beer ‘Tecate’ created by the Mexican advertising agency ‘Nómades’, and produced by Central Films starring Sylvester Stallone.

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7TV Rebranding – by Greg Barth

Greg Barth, award winning director, artist and designer from Geneva, Switzerland, was commissioned to give a new look to the Russian channel “7TV” , a channel known as “Do-it yourself channel” (the kind of channel moms like to watch).