New Gmail Logo for Google Workspace

G Mail is debuting a new logo as part of G Suite’s transition to Google Workspace.

Tokyo 2020: Pictograms

For the first time in the history of the Games, a set of kinetic sports pictograms were created, emphasizing that Tokyo 2020 will be the most innovative Games ever

Adobe CC New Brand System

Last March, Adobe started rolling out a new design system for its 50+ apps to ensure they are easy to navigate and understand for users. This new system replaces the one launched in 2017, which took them almost a year to develop.

Google Photos New Icon

5 years after its creation, Google Photos has released some of its biggest updates, including a simplified design, a map view, and a simpler icon.

Despegar.com redesign by SAFFRON & REF+

Despegar.com, the leading online travel company in Latin America based in Argentina, has launched a new brand identity commemorating its 20th anniversary. The rebranding was done in-house in collaboration with the brand consultancy Saffron (who also redesigned YouTube) and Brazilian agency REF+.

Dell’s Brand Refresh – By Brand Union

Dell, one of the largest technological corporations in the world and mostly known for its computer business, has become the world’s largest privately controlled tech company due the recent acquisition of EMC, the world’s largest provider of data storage. This new fusion led to new changes, such as the creation of Dell’s parent company: Dell […]

SegundaMano – by Face.

Segundamano, the largest brand of classifieds advertising in Mexico with more than one million of daily users – similar to Craigslist in the US- launched this last August 8th its new corporate image designed by the Mexican design study “Face.” The main reason for this change was to refresh the brand and make the experience […]

Google’s New Image

After 16 years without a real change, and shortly after announcing its new corporate structure under the “Alphabet” brand, yesterday Google launched its new image. The reason?

UPC Wayfinding – By BrandLab

Brandlab, Peruvian agency specialized in generating and revitalizing brands by using strategies, was responsible for the redesign of the UPC brand (Universidad Peruana de Ciencias Aplicadas), and as part of this redesign process they were assigned to design the college signage and way finding.

Sabor a Miel – By Futura

Futura, an independent design studio based in Monterrey Mexico, uploaded a new project to its portfolio this week and is somewhat surprising. The project is called “Sabor a Miel” (from the Mexican bolero song “Sabor a Mi”)